RT Vol X: Ch. 6: Anticipating, Organizing, and Preparing for Crises in International Markets
From the Book: The Refractive Thinker® Vol X: Effective Business Strategies For the Defense Industry Sector


Organizations and businesses go abroad to take advantage of overseas markets and demand for products and services. Leaders of these organizations face challenges of understanding the local culture and language, getting maximum advantage from the environment inside and outside the organization, and employing local hires in the best manner for the employees and the organization (Alpaslan, Green, & Mitroff, 2009). To prepare for crisis situations, leaders must organize and train local teams equipped to presciently recognize problem areas and successfully resolve the situation to prevent loss of life and prevent disruption to the organization and damage to its reputation. In worst case scenarios, leaders must prepare for evacuation by military forces tasked with removing noncombatants from areas of hostility.

The purpose of this chapter was to identify crisis management insights and the need for leaders to organize and prepare teams in local offices to respond quickly and efficiently to prevent loss of life and preserve the organizations’ profits and reputation. Effective leaders will also initiate communication with embassy officials responsible for coordinating with military forces tasked with evacuation of noncombatants.