Cheryl is a special leader and visionary, a strong APA editor, and evolving publisher, and a great speaker. She is not afraid to fail in order to succeed and as a result accomplishes more than others might attempt.Dr. Tom WoodruffWalden UniversityGeorgetown, TX
The Refractive Thinker® series will help you integrate refractive thinking into your core strategies.Brian JudBook Marketing WorksAvon, CT
Dr. Cheryl is one of the most vibrant, intelligent, and creative individuals, I have ever worked with.Dr. Laura GrandgenettCassville, WI
The Refractive Thinker® is a roadmap that discusses many dimensions of change management.Mary Beth HartlebPrism Global Management GroupHenderson, NV
The authors contributing to this series are some of the best critical thinkers in their field of study.Dr. Rich SchuttlerPro Progress AcademyPhoenix, AZ
Dr. Cheryl is a very brilliant woman, teacher, coach, friend, and a leader. I was attracted to her because of her unselfishness, and a willing heart to not only share the knowledge she has with those around her, but also to empower them to look beyond themselves. Dr. Cheryl, I thank you for everything, your wisdom, coaching, and for giving me a wing to fly on. You are an amazing strong woman and a great friend that shares all she has!Eva KatushabeLas Vegas, NV
To find the hidden open positions, you have to network with the ‘righ’t people and the members of The Refractive Thinker® community are ‘the right people’. After a recent layoff, I reached out to The Refractive Thinker® community to assist in my job search. Success!Dr. Karleen YappColorado State University-GlobalDelran, New Jersey
Publishing in The Refractive Thinker® gives me more networking visibility. The prestige that comes with involvement in writing for The Refractive Thinker® is clear.Dr. Judy Fisher-BlandoCapella UniversityLa Mirada, CA
The Refractive Thinker® demonstrates a clear understanding of the doctoral learner’s need for professional networking, intellectual marketing of peer works.Dr. Lucy Surhyel NewmanLagos, Nigeria
The Refractive Thinker Press is an established brand, doing an incredible job marketing the books and authors on social media. My colleagues expressed their admiration for my publications, seeing my books on Amazon, Barns & Nobles, & other websites/bookstores. I have been invited to several Think-Tanks, fellowships, and Visiting Scholar appointments, where different committee members cited seeing my books in blogs, press-releases, Google Scholar, and university libraries. The RT press increased … Read moreDr. Emad RahimEndowed Entrepreneur-in-Residence, Oklahoma State University Visiting Scholar, Rutgers University
Marketing Consultant ● Talk Show Host ● Author
Brian Jud is an author, book-marketing consultant, seminar leader, television host and president of Book Marketing Works, LLC. He is also a partner in Premium Book Company that sells books on a non-returnable, commission-only basis to non-bookstore buyers. He is the author of the Publishers Weekly title, Beyond the Bookstore, How to Make Real Money Selling Books and The Marketing Planning CD-ROM. With Oracle Corporation, Brian developed and introduced the Special-Sales Profit Center, the web-based, targeted-marketing system that helps deliver incremental sales and profits to publishers worldwide.
He is the host of the television series The Book Authority and has aired over 650 shows. In addition, he is the author, narrator and producer of the media-training video program You’re On The Air. He also wrote and published: It’s Show Time and Perpetual Promotion. These describe techniques for authors to get on and perform on television and radio shows.
Brian has also written and self-published five books on career transition that are distributed internationally. He is a prolific writer of articles about book publishing and marketing. He is a syndicated columnist and a regular contributor to the IBPA Newsletter, SPAN Newsletter and Book Marketing Update. He is the author of the eight e-booklets with Proven Tips for Publishing Success and creator of the series of Book Marketing Wizards.
Brian was an adjunct lecturer of sales and marketing courses for graduate and undergraduate students at the University of Hartford and the University of Connecticut. Brian is a regular speaker on marketing topics at IBPA’s Publishing-University and for publishing groups around the country. Brian has a BS degree in Marketing from the University of Cincinnati and an MBA in Marketing from Xavier University. And he is the founder of the Connecticut Authors and Publishers Association.
You can visit his website at: www.bookmarketing.com